Mediaverse wins gold at global awards

Posted by & filed under News.

Mediaverse wins gold at the 2020 International AMEC Awards. 2020 has been a challenging year for everyone, so it is with great pleasure that Mediaverse can announce our gold win at the 2020 AMEC Awards in the category of Plain Language Award for Simplicity in Campaign Effectiveness Measurement and Reporting. Adding to the gold win,… Read more »

The lost stories of 2020

Posted by & filed under News.

Did anything else happen in 2020? It’s difficult to look beyond the impact of the COVID-19 pandemic sweeping the globe and recall any other major news events that have consumed our attention on such a scale. The crisis has rightly dominated the front pages for most of the year. But as pandemic-focused stories lead our… Read more »

AMEC Awards 2020: Mediaverse shortlisted for global awards

Posted by & filed under News.

The team at Mediaverse are thrilled to announce that we have once again been shortlisted in this year’s annual AMEC Awards! The 2020 AMEC Awards are hosted by the International Association for the Measurement and Evaluation of Communication (AMEC) and celebrate the work of leading communication and media intelligence agencies from all over the world,… Read more »

Coronavirus: What event cancellations teach us about messaging

Posted by & filed under News.

Almost a month ago Mediaverse published an article looking at the impact of the current coronavirus outbreak on three different industries. Four weeks later, with the virus officially declared a pandemic, the crisis is impacting everyone. To get an idea of just how far this goes, Mediaverse ran the numbers and found that over the… Read more »

Celebrating Women in Australian Media

Posted by & filed under Media.

Fearless girl statue

In honour of International Women’s Day over the weekend, Mediaverse’s latest blog post is shining a spotlight on three women who are making their mark on Australia’s media landscape. Jan Fran From producing documentaries to creating online videos for The Frant, so far, Jan Fran has had a wide-ranging and varied career – one that… Read more »

Coronavirus: Reputational challenges in the face of an outbreak

Posted by & filed under Media.

There is no denying the coronavirus outbreak and the subsequent restrictions placed on travel have left markets across the globe reeling. However a groundswell of media attention has arguably exacerbated issues, particularly for those industries on the front-line. We took a look at the impact on three key sectors and the difficulties organisations face in… Read more »

Can news media make podcasting ‘stick’?

Posted by & filed under Media.

Podcasts are booming! The growth and popularity of the medium has seen it well and truly enter the mainstream. Just last month, the ABC hosted its fourth annual OzPod conference in Melbourne, unveiling survey results which found that more than 30% of Australians are listening to podcasts each month. Those who tune in listen to… Read more »

Pollies and koalas: what we talk about in times of crisis

Posted by & filed under Media.

For the past three weeks, the Australian media has been dominated by reporting on the Australian bushfire crisis. Those of us fortunate enough to not be immediately affected have still felt horror as the fires have raged across the country. The public’s initial reaction to the crisis was united in its support and praise for… Read more »